Gusto Embedded

Gusto Embedded

Embedded payroll from Gusto with 12+ years of payroll experience and 400,000+ direct SMB customers.

400000+
Clients
2011
Founded
4
Products

About Gusto Embedded

Embedded payroll from Gusto with 12+ years of payroll experience and 400,000+ direct SMB customers. Pre-built UI Flows get partners live in as little as four weeks. JPMorgan and U.S. Bank are partners. Acquired 401(k) provider Guideline in late 2025, strengthening the embedded benefits stack.

Products & Solutions

Gusto Embedded Payroll
White-label payroll processing
Gusto Flows
Pre-built UI components for rapid integration (as little as 4 weeks)
Gusto Tax Services
Automated tax filing and payments
Gusto Benefits
Health insurance, 401(k) via Guideline acquisition

Solution Categories

Target Markets

Vertical SaaSPoint of SaleHR Platformsaccounting-platforms

Deployment Options

CloudSaaS

Customers

Vagaro
Salon and spa platform; payroll time cut in half for owners, all-in-one experience as key retention driver

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